Nigeria’s telecommunications company, Globacom, has described as untrue, the speculations in the media that the company was severing relationship with the performing twins, P-Square.
According to a statement from its head office on Thursday, Globacom said P-Square remained brand ambassadors for the telecommunications company.
The telecom company said it had only just commenced a review of its brand endorsement deals, adding that it had not severed its relationship with P-Square or any of its brand ambassadors.“We have not disengaged P-Square or any of our other ambassadors. We are currently in the process of reviewing our contracts with the brand ambassadors,” the statement said.
The company said P-Square had been among its leading brand ambassadors since 2010, adding that the relationship had been mutually beneficial.“We are proud of the role Globacom has played in the rapid upward trajectory of the musical career of these incredibly talented twin brothers,” the company said.“Globacom has also played a similar role in the exposure and economic empowerment of all the Nigerian entertainers, and others from neighbouring countries, who worked with us as brand ambassadors,” the telecom operator stated.“
Globacom holds its brand ambassadors in the highest esteem and has a dignified procedure of managing its relationships with its brand ambassadors. Whenever brand ambassadors are to be engaged or disengaged, we usually follow the due process and dignify them by holding constructive discussions with them,” Globacom added.
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